Frequently Asked Questions

Get answers to common questions about Pura Luxe Treatment System.

Expect results to last roughly eight to twelve weeks, though fine or fast-growing hair may require touch-ups sooner. Proper aftercare — avoiding sulfates, using recommended products, and limiting clarifying treatments — helps maintain smoothness and extend the treatment’s lifespan.

Yes — Pura Luxe is formulated with natural proteins and oils and is customizable for many chemically or color-treated hair types. Your stylist will evaluate condition, perform a patch test, and recommend timing to minimize risk and ensure safe, beautiful results.

Appointments vary by hair length, density and desired smoothing level; most services take between 90 and 180 minutes including consultation, application, processing, and finishing. Please allow extra time for coloring or additional services.

Pura Luxe is a semi-permanent smoothing system — not a permanent straightener. It alters hair texture until new growth appears. Effects gradually diminish over time, so periodic maintenance treatments are recommended to preserve straightness and manageability.

Follow stylist instructions: avoid washing or tying hair for 48–72 hours, use sulfate-free shampoos and conditioners, apply heat protectant before styling, and schedule recommended touch-ups. Gentle care and curated products prolong smoothness and protect treatment results.

Coloring can be coordinated with the treatment. Typically, color or highlights are applied before the smoothing service so pigments lock in properly. If coloring after, allow time for processing and consult your stylist for ideal scheduling and strand testing.